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Workforce Management

Insurance Solutions

Accounting Services


Business Consulting


Retirement Planning


SIMA For Business

SIMA utilizes a full spectrum of intricately integrated financial and operational services to support entrepreneurs and individuals in effectively growing their business and personal wealth.

Accounting & Tax Services

Personal & Business Assets

Workforce Management

Accuracy & Timeliness

Employee Benefits Administration

Large Group Experts

Retirement Plan Administration

Advisory & Management

SIMA provides personal care and insightful counsel in all areas of your finances.


Integrated Business Solutions for Employers & Entrepreneurs

SIMA Financial Group offers a full suite of services for business owners and entrepreneurs, custom designed to optimize assets, minimize administrative burdens, and provide solutions to effectively and responsibly grow and strengthen your business.


Financial Advisory & Management for Owners & Entrepreneurs

Our team approach provides our clients with expert insight, while our commitment to personal care distinguishes our firm from others. At SIMA, we recognize the unique needs of our clients. We share their vision, value their goals, and work in union to realize them for generations to come.


SIMA Leadership Team

SIMA Financial Group staffs talent in varied financial industry disciplines to meet the needs of our diverse clientele in a singular setting. Our team approach to financial services ensures that each client has the advantage of a 360° perspective on their financial position, the expert counsel of Certified Public Accountants, and the benefit of specialists in a variety of financial fields.

Mark A. Jones, CPA
President, SIMA Financial Group
William K. Tyler, CPA
President, SIMA Accounting Group
Jennifer M. Betz
Partner, SIMA Wealth Partners
Aynsley T. Cosby
Director of Operations
Kelly Davis
Chief Technology Officer

Our Mission

SIMA's mission is to utilize a full spectrum of integrated services to support employers in operating their business and growing their personal wealth.

Compliance Consulting

Our team assists companies in ensuring compliance across various aspects of the business, from healthcare to accounting. Save time and money by consulting a SIMA compliance expert.

Why integrate services?

Coordinating the efforts of multiple service providers lacks efficiency and effectiveness. Integration minimizes administrative burdens and saves employers time, money, and frustration.

The SIMA Payroll Difference

As valuable partners in their business, our clients depend on SIMA to provide operational support, insightful counsel, and personal care.

Design a workforce solution to meet your company’s unique needs.


SIMA relies on robust technology, but more importantly, SIMA backs that technology with the intellectual capital that today’s business owners and operators require to operate effectively, efficiently and in compliance with increasing legislation.


Our approach ensures that while you are working with any one of our consultants, your business benefits from the expertise of us all. At SIMA, our seasoned professionals from varied financial disciplines bring their combined value to every one of our clients.


Get to know SIMA and let our consultants get to know your organization, your challenges, and your vision. Let’s start a conversation today.